And its back again…! After a roaring success in 2018, Twisties are revisiting an existing platform to make the product the absolute hero (this time even with a shout out on-pack!)...
This week, Hive has been checking out some of the latest and greatest promotions from the other side of the world. We found the usual suspects with the soft drink and confectionary categories taking the lead role in promotions across many of the major retailers but...
TWISTIES MUSEUM This brilliant campaign makes the product the absolute hero...
It’s all kicked off and the Rugby World Cup is here! BTL New Zealand & Hive have teamed up to give New World shoppers a taste of the action. Whilst not an official sponsor of the RWC 2019, this Instant Win ‘Scratch & Score’ promotion...
Rather than brands constantly driving down the price of their own products, we’re seeing more and more businesses investing in delivering true customer experiences. Adding real value is a smart, sustainable strategy. In preparation for Summer, we have developed strong relationships with some big-name ticket providers...
During August, every time you go through an Aussie or NZ airport, you get a chance to WIN $1 MILLION DOLLARS! Simply spend $5 or more in any participating retailer to receive an entry into the draw. Here’s the good bit...
With only a week before the Virgin Australia Supercars line up on the grid, Coates Hire brings you a brand-new promotion, ‘The $100,000 Leaderboard Challenge’. It’s a simple yet effective mechanic… if you can pick the Top 10 drivers for any of the 2017 major races*,...
As 2016 draws to a close, we thought we’d take a moment to reflect on a big year in sports activation… Our insurers have paid out over $200,000 in winners across 42 activities. To share some of the highlights, we created ‘Hive’s Top Five’… In fifth place,...
What do you love most about the start of Summer? The beach? The pool? BBQ’s with mates? For party lovers, it means Festivals! To help celebrate this, Australia’s #1 selling cider, Somersby, has teamed up with leading ticket provider, Moshtix, to offer festival goers the chance...
If you didn’t pick Almandin in the Melbourne Cup yesterday, don’t panic, you can still pop into Caltex and could become a millionaire! Have you ever wondered how brands have the budget to give away a million bucks in a single promotion? How do they get internal...